TCBY Yogurt Ribbon Cutting

Photograph

-

Saugatuck Douglas Historical Society

Name/Title

TCBY Yogurt Ribbon Cutting

Entry/Object ID

2021.18.55

Description

Eight people line up for a photograph to celebrate the grand opening of a "TCBY" Yogurt shop. Some are wearing "TCBY" customized polo shirts. They are holding a long ribbon that is adorned with dollar bills.

Photograph Details

Type of Photograph

Print, photograph

Context

The 1980s frozen yogurt craze manifesting in Saugatuck.

Collection

Business: Restaurants

Cataloged By

Winthers, Sally

Acquisition

Accession

2021.18

Source or Donor

Lane, Kit, family

Dimensions

Height

5 in

Width

8 in

Location

Box

025 Saugatuck Douglas Commercial History

Relationships

Related Person or Organization

Person or Organization

Duck Alley/220 Culver east/Chequers of Saugatuck/ICBY/Left Bank

General Notes

Note

In 1981 the first TCBY opened in Little Rock, Arkansas. Prior to 1984, the company's name was "This Can't Be Yogurt," but a lawsuit from a competitor, I Can't Believe It's Yogurt!, forced TCBY to create a new name from its initials, eventually using "The Country's Best Yogurt". The young man in the center of the group is wearing "acid-washed" jeans.

Create Date

March 27, 2025

Update Date

March 27, 2025