Amoco - Sebring
Name/Title
Amoco - SebringEntry/Object ID
2025.7.155Scope and Content
This poster promotes the 12‑Hour International Sports Car Grand Prix of Endurance at Sebring, highlighting the event’s long association with American fuel companies and the gritty, high‑speed character of early postwar sports‑car racing. The bold “Record power” headline, the stylized No. 7 sports car, and the prominent Amoco Gas branding all point to a 1950s–early 1960s production date—an era when Sebring was rapidly becoming America’s premier endurance race, and advertisers favored clean, graphic illustration over photography. The layout, typography, and sponsor treatment match mid‑century American racing posters, suggesting it was created as contemporary event advertising rather than a later commemorative print, and it captures the optimism and competitive energy of Sebring’s formative decades.Collection
Dr. Frederick A. Simeone Founder CollectionCategory
Posters, Sebring International Raceway