Camel 75 Years

Name/Title

Camel 75 Years

Entry/Object ID

2025.7.169

Scope and Content

This poster marks Camel’s 75th anniversary with a playful, cartoon‑driven celebration of its long association with American motorsport, featuring the brand’s anthropomorphic camel mascot dressed as a victorious racing driver, champagne spraying as race cars circle behind him. The imagery blends parody and promotion: medals, racing suit, and trackside action evoke the Camel GT series while the tagline “Camel. 75 Years And Still Smokin’.” turns the milestone into a boast about longevity and cultural presence. Bright colors, exaggerated character design, and the festive composition place it firmly in the late‑1980s/early‑1990s advertising aesthetic, where tobacco brands leaned heavily on lifestyle imagery to reinforce identity and appeal.

Collection

Dr. Frederick A. Simeone Founder Collection

Category

Posters

Acquisition

Accession

2025.7

Archive Details

Date(s) of Creation

1988

Dimensions

Height

91 cm

Width

61 cm

Location

Large Archival Folder

PCF - 07

Cabinet

Y17

Second Floor

Simeone Library

Condition

Overall Condition

Excellent