Richfield

Name/Title

Richfield

Entry/Object ID

2025.7.240

Scope and Content

Richfield, with its bright yellow name anchoring the bottom of the design and its shield‑shaped emblem declaring “The Gasoline of Power.” Along with the goggled driver and a stylized car that sweeps across the landscape, it reinforces the idea of motion and open‑road promise that Richfield wanted to associate with its fuel.

Collection

Dr. Frederick A. Simeone Founder Collection

Category

Posters

Acquisition

Accession

2025.7

Archive Details

Date(s) of Creation

circa 1932

Dimensions

Height

140.5 cm

Width

104 cm

Location

Archival Tube

T - 01

Second Floor

Simeone Library

Condition

Overall Condition

Good