Victory - 24 HOURS OF Le Mans
Name/Title
Victory - 24 HOURS OF Le MansEntry/Object ID
2025.7.153Scope and Content
This poster is a celebratory Audi Motorsport piece produced shortly after the brand’s three consecutive Le Mans victories in 2000, 2001, and 2002, using the “Never Follow” slogan that defined Audi’s early‑2000s performance advertising. It features the Audi R8 LMP, the dominant prototype of its era, shown at speed with motion blur emphasizing its technological edge and relentless pace. The clean layout, corporate typography, and victory‑year callouts mark it as an official promotional print rather than an event poster, created to highlight Audi’s engineering supremacy during a period when the R8 reshaped endurance racing and established the company as a modern Le Mans powerhouse.Collection
Dr. Frederick A. Simeone Founder CollectionCategory
Posters, 24 Hours of Le Mans, Audi Automobilwerke GmbH