Name/Title
Beshears: NAACP Membership CommitteeEntry/Object ID
2022.40.45Scope and Content
A narrow pamphlet of 10 pages secured by two center staples. Except for the front and back pages, all the others are letered A through S. The pamphlet contains drawings and the lettering is brown and orange. It is published by the NAACP New York, N. Y,., but am unable to denote a date of publication.Context
Front cover 'AN OUTLINE of the WORK of the NAACP MEMBERSHIP COMMITTEE'. There is a drawing of men and women standing around and talking. The banner above them says 'Membership Members"
The inside cover presents "Your Branch's Share In The Nation-Wide Membership Campaign" and contains the 7 guidelines associated with the campaign.
A THE MEMBERSHIP COMMITTEE
GROWTH OF THE BRANCH AND THE NAACP DEPENDS ON THE MEMBERSHIP COMMITTEE.
B MUSTS ON OUR READING LIST (drawings of manuals to read)
'Don't be haphazard in your Planning.'
C REMEMBER THE THREE BASIC PRINCIPLES FOR A SUCCESSFUL CAMPAIGN
MANPOWER . . .
PROMOTION . . .
PUBLICITY . . . .
Finding Workers
The best way to FIND workers is to . . . .
D STOP AGAIN AND TAKE ANOTHER COUNT
Keeping Them Interested
Motivation Is The Key To Success
E WHERE TO GET MEMBERS - - -
EVERYWHERE!
AIM ALWAYS TO EXPAND YOUR MEMBERSHIP IN NEW AREAS
F MAINTAIN THE INTEREST OF NEW MEMBERS
RENEWALS
Increase The Number Of $6 And $10 Memberships
G THE GREAT N.A.A.C.P. "CLUB 100"
H and I Show a 'Sample Appeal Letter - To Branch Members for Enlistment as Worker's and 'Sample
Renewal Appeal Letter
J and K Show 'SAMPLE NEWS RELEASE' (To Newspaper, Radio and TV Stations) and 'Sample Appeal
Letter to Business and Professionals'
L 'POT ANNOUNCEMENTS FOR RADIO AND TV BROADCAST DURING LOCAL NAACP
MEMBERSHIP CAMPAIGN' for 10, 20, & 30 seconds and One-Minute
M INVOLVING LIFE MEMBERS IN THE ANNUAL CAMPAIGN
N "MR. & MRS. N.A.A.C.P."
Get as many couples as you can to compete
O SPECIAL "ANNIVERSARY" CAMPAIGN
P SPECIAL TELEPHONE SOLICITATION
Manpower
Prospect Lists
Schedule
Training
Q SAMPLE DIALOGUE FOR TELEPHONE SOLICITATION
R SAMPLE DIALOGUE FOR TELEPHONE SOLICITATION cont.
S HONOR CAMPAIGN
LISTS OF MATERIALS AVAILABLE AT NATIONAL OFFICE
Membership Buttons; stickers for windows, autos, etc., campaign posters.. . . .
NOTESCollection
Beshears, KelseyLexicon
Nomenclature 4.0
Nomenclature Primary Object Term
Pamphlet, InstructionNomenclature Sub-Class
Instructional DocumentsNomenclature Class
Documentary ObjectsNomenclature Category
Category 08: Communication Objects
