Name/Title
302-306 N 4th - BATTREALL SHOE COMPANY BLDG - Hillyard Purchases Battreall BuildingsEntry/Object ID
2020.25.403Description
Advertisements and Photographs of the building located at 302-306 North 4th Street.
https://www.stjosephmemorylane.com/4thstreet/north4th.htmlPhotograph Details
Subject
PhotoSubject Place
Location
4th StreetCity
St. JosephState/Province
MissouriContext
Circa 1906
BATTREALL-WHITTINGMILL SHOE CO
302-306 North 4th Street
Circa 1912
BATTREALL SHOE COMPANY
302-306 North 4th Street
Circa 1921
BATTREALL SHOE COMPANY
302-306 North 4th Street
Circa 1924
BATTREALL SHOE COMPANY
302-306 North 4th Street
Circa 1930
VACANT
302-306 North 4th
Circa 1942
VACANT
302-306 North 4th
Circa 1956
HILLYARD CHEMICAL COMPANY
302-306 North 4th Street
Circa 1958
HILLYARD WESTERN WAX SALES
302-306 North 4th Street
Battreall Whittinghill Shoe was founded in 1902 by Charles August Battreall who started as a road salesman for Tootle, Hosea & Company. In 1891 he was in charge of their shoe department, which he purchased in 1902 as the foundation for his own company. By 1906 Battreall had built a new building at 302-306 N. Fourth Street; the second building was constructed in 1916 (301 N. Third Street), with a bridge connection, creating a complex that covered a full block of Jules Street. In 1920 the company was worth $1,200,000
(1906; E.J. Eckel) Warehouse/Light Manufacturing Facility.
Classical Revival influence. Five-story brick building with simply projected metal cornice on facade, (matches 301 N. Third St.)
Stone cartouches beneath the fifth-story level of building corners one to each elevation. 1/1 sash; fenestration sheathed on second through fourth stories, but the rhythm of bays maintained within brick arcading. The first story below is a stone string course covered with panels; the entry was altered.
Connected to 301 N. Third Street by "bridge." Alterations do not substantially impact the design or materials of the building and are acceptable within the established registration requirements.
Battreall was a major manufacturer of men's, women's, and children's leather shoes. Photo #1 is an early 1900s photo of the Battreall-Whittingmill Shoe Company
One of their buildings was located on the northwest corner of 4th & Jules Street and the 2nd was located at 301 North 3rd Street
.
After extensive remodeling in 1956, it is currently the main headquarters of Hillyard Inc.
The original auditorium can be seen on the far right side.
Photo #3 - Feb 1956 St Joseph News Press photograph
Photo #5 - Remodeled main 4th Street entranceCollection
PHOTOGRAPH
