Keystone Everflash 20

Name/Title

Keystone Everflash 20

Entry/Object ID

280

Tags

Workhorse

Description

The Keystone Everflash 20 was a significant consumer camera of the early 1970s because it was one of the first "instant-loading" (126 cartridge) cameras to feature a built-in electronic flash. At a time when competitors like Kodak were still using disposable flashbulbs or Magicubes, Keystone marketed the "Everflash" series as a more economical and convenient alternative, as it eliminated the need for constant bulb replacements. Technically, the camera is very simple, featuring a Keytar 40mm f/8 lens and a fixed shutter speed. The "Electric Eye" on the front is a CdS light meter that helps determine if there is sufficient light for an exposure, though it does not provide full automatic control. The built-in flash is powered by two AA batteries, and the top of the camera includes a "Ready Light" and a "Test Button" to check the flash's charge. Made in the USA by Berkey Photo, this camera represents the mid-century push toward total automation for the amateur photographer. Because it uses 126 film, it is now mostly a collector's item, although it remains a great example of 1970s "tech-forward" industrial design with its faux-leather texture and prominent chrome accents.

Category

Camera, 126 Film, Viewfinder
Media Type

Made/Created

Manufacturer

Keystone (Berkey Photo)

Date made

1970 - 1974

Other Names

Name Type

Model

Other Name

Viewfinder / 126 Instamatic

Accessories

Accessory

Original Box