Ad, Shaler, Rislone, Jack Olson, October,1954 Magazine

Rislone ad in October, 1954 magazine.

Rislone ad in October, 1954 magazine.

Name/Title

Ad, Shaler, Rislone, Jack Olson, October,1954 Magazine

Scope and Content

Rislone ad in October, 1954 magazine. The ad indicates that Rislone is used in the Dells Boats at Wisconsin Dells, Wisconsin. OCTOBER, 1954 RISLONE keeps engines of famous Wisconsin Dells marine fleet operating at peak performance says Jack Olson, General Manager Olson Boat Company THE Olson Boat Company and its associates transport nearly a quarter of a million passengers each summer through the famous Wisconsin Dells. The engines with which these boats are powered are under constant strain - frequent stops and starts - slow speed for sight seeing - fast acceleration on the straightaway. That's why Jack Olson regularly uses Rislone - for "peak performance," sure, quick-starting, fast acceleration - freedom from spark plug fouling - freedom from noisy, sticking valves - freedom from gum, sludge, and carbon. Rislone restores lost compression and power - assures a quieter, smoother running engine. Rislone keeps motors from "gumming-up" during idle periods. Regular use, or a special Rislone treatment before the winter lay - over, assures quick, easy starting with little or no attention when engines are returned to service. Rislone will do all of these things for your marine, outboard, diesel, or other internal combustion engines, too. Jack Olson gives the engine of "The Chief" a Rislone treatment. The famous Olson family has had a fleet of pleasure boats in the Wisconsin Dells since 1894. For the past eight years all of Olson's new engines have been broken in with Rislone. In addition, 25% Rislone is used at all times in these engines with the regular marine engine oil. If your dealer cannot give you complete details about the merits of Rislone, write direct to THE SHALER CO. WAUPUN, WISCONSIN Many Olson boats are included in the fleet picture of the Wisconsin Dells Boat Association on a pre-season trial run through the Dells.

Acquisition

Accession

2007.0020

Source or Donor

James & Harriet Laird

Acquisition Method

Gift