Name/Title
"NEW MODELS FOR SPRING 1927, SELZ ORGANIZATION"Entry/Object ID
2000.55.1.1Description
"NEW MODELS FOR SPRING 1927, SELZ ORGANIZATION"
Color: Brown; Orange; White
"New Models for Spring 1927," a shoe catalog issued by The Selz Organization, 1927. The softcover artifact has a border with a vine-like outside and an orange interior. At the top within the box is the company logo, with the title underneath, the words "A STYLE AND A PRICE / FOR EVERY MAN / $6 to $10" and the company name and locations at the bottom. The flysheet is an introduction to the catalog, followed by product offerings, which give a model number, description, and range of sizes and widths and are accompanied by a black and white and color images. Most shoes come in a choice of black or tan, though some are only available in one. Dress shoes predominate, though there also ones for golf and arch support. A few of the offerings have high tops at the ankles. One page provides a list of advertising "helps" including newspaper cuts, style books, cut-out cards, company letterhead, shoe lace cards and matchbooks. At the back is a list of merchants who sell Selz shoes along with a guarantee of mail order shipments. A price list insert is item 1.2. Though the pages are fine, the cover has fairly extensive foxing; surface soiling and some stains, a tear at the bottom front cover; creases; and evidence of pest infestation and the artifact is in fair condition overall.Lexicon
LOC Thesaurus for Graphic Materials
Shoe industry, ShoesSearch Terms
Three-dimensional, Catalogs, Selz Organization, The, Footwear industry, Men's clothing, Men's clothing industry